Loan provider profile : First Plus

First Plus Financial Group was formed in 1997 and is a wholly owned subsidiary of Barclays Bank Plc. Its brand - which is often promoted through TV adverts featuring Carol Vorderman - is ‘FIRSTPLUS’.

FIRSTPLUS has helped arrange over 250,000 loans for UK homeowners since its formation and their ethos is to make things as easy as possible from the initial application process through to taking a loan to its finish.

Based in South Wales, FIRSTPLUS has over 230 staff and some 50,000 customers. The company lends only to homeowners with a good credit record and the loan can be used for major purchases or for debt consolidation.

FIRSTPLUS offer secured lending, from amounts of £5,000 up to £100,000 and benefits of their secured loans include:

The company – who have won many awards for good business practices such as staff development etc - also help the local community. Their Putting Cardiff Kids First is a fundraising initiative to which they have donated over £200,000 since its formation in 1997.